Neo Sports and Discovery Communications India’s DSport will share the Indian broadcast rights for the 2018 Hong Kong T20 Blitz.
Global TV sports producer and distributor, Sunset+Vine, and China Cricket International, the organisers of the Hong Kong tournament, have confirmed broadcast deals for the third edition of the Twenty20 competition with a potential audience reach in excess of 175 million.
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BT Sport (UK), Fox Sports (Australia), OSN (Middle East), Neo Sports (India, Pakistan, Sri Lanka & Bangladesh), ESPN Caribbean, DSport (India) and Chinese-owned StarTimes (Africa) have secured media rights for the five-team tournament that takes place between 6th and 11th February at the Kowloon Cricket Club.
The organisers are also in negotiations with several broadcasters for other territories.
The partnership with Sunset+Vine will enable the tournament to build on the momentum from the T20 Blitz live stream last March, which attracted nearly 12 million views across Cricket Hong Kong’s digital channels.
For the 2018 edition each of the five teams – Galaxy Gladiators Lantau, HKI United, City Kaitak, Kowloon Cantons and Hung Hom JD Jaguars – will field five overseas players with the likes of Kumar Sangakkara, Darren Sammy, and Sohail Tanvir already signed up to take part.
Cricket Hong Kong director Jonathan Cummings said: “Each year we have set ourselves the task of raising the bar. Last year, the increase in overseas players saw the tournament attract enormous interest and a lot of the credit for that has to go to all the franchise owners who are committed to promoting the game in Hong Kong.
“Now that we are working with the ICC’s live events production partner Sunset+Vine, we are taking the tournament’s production values to the next level as we reach a truly global audience for the first time.